Events & Webinars

Sharing knowledge is essential for us, and we want to connect with you more closely, we invite you to our next events. It will be a unique opportunity to get to know each other better and explore the latest trends in the digital market.

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What you missed

Missed it? It's not too late. Watch our webinars at your own pace: exclusive content available anytime, anywhere, so you never miss a session. The information you need, whenever you want it.

Webinar cover Industrial product marketing: why your catalog isn't selling anymore, with Alberto Cañas and Eva Ribau
Oct
8
23/1/25
partners

Industrial product marketing: why your catalogue isn't selling anymore

Your digital catalogue should sell, not just sit there. We show you how industrial product marketing turns it into your strongest sales channel. Join the live webinar.
Webinar cover Paid B2B Campaigns: How to Get Leads in 2026, with Magalí Ferrari and Jackeline Gonzales
May
28
23/1/25
webinar

Paid B2B Campaigns: How to Get Leads in 2026

B2B paid campaigns are changing. Find out what's working in 2026 with real cases and proven strategies.
Webinar cover Digital Roadmap for Industrial Companies, with Leandro Benítez
Apr
15
23/1/25
partners

Digital Roadmap for Industrial Companies

This event is about how to apply the same industrial discipline to your digital assembly line and build a roadmap that prioritises real business impact.
Webinar cover Demo Trends: All about Sales Layer PIM, with Razvan Zottu from Sales Layer and Leandro Benítez
Apr
1
23/1/25
partners

Demo Trends: All about Sales Layer PIM

We'll tell you what Sales Layer PIM is, what challenges it solves in managing product information and a demo of how the platform works.
Webinar cover Web accessibility in Spain: from audit to action plan, with Eva Aribau and Florencia Ferretto
Mar
5
23/1/25
webinar

Web accessibility in Spain: from audit to action plan

Practical session where we will see what to do after an accessibility audit and how to turn it into a real work plan.
Webinar cover How to do marketing campaigns with a PIM, with Carolina Aguilar and Alberto Cañas
Nov
13
23/1/25
webinar

How to do marketing campaigns with a PIM

A practical and direct session for teams that already have a PIM and want to take the next step: turning their data into real results.
Webinar cover Digital trends in the industrial sector in 2026, with Leandro Benítez and Claro Rochera
Oct
23
23/1/25
webinar

Digital trends in the industrial sector in 2026

This webinar will give you a clear view of the digital maturity of industrial companies and the steps needed to plan their marketing by 2026.
Webinar cover Demo Trends: All About Mercura, with Leandro Benítez, Nikita Kuzmenko and Enric Martin Vila
Oct
1
23/1/25
partners

Demo Trends: All About Mercura

In this demo, we explain what Mercura is, how its CPQ solution works and how it helps to configure complex products and generate visual budgets in B2B environments.
Webinar cover Why doesn't your website convert, with Estefanía Izaguirre and Florencia Ferretto
Sep
4
23/1/25
webinar

Why doesn't your website convert

A session designed for marketing, design and business teams that want to start investing with focus.
Webinar cover Demo Trends: All About Algolia, with Leandro Benítez and Eduardo Capuano from Algolia
Sep
1
23/1/25
partners

Demo Trends: All About Algolia

In this demo, we explain what Algolia does, how its ultra-fast search works and how it adapts to different digital channels.
Webinar cover Panel: Ecommerce B2B Global trends, with Ana Laura Fleba, Digital Commerce & Marketing Hub Director at Unilever Spain
Aug
1
23/1/25
partners

Panel: Ecommerce B2B Global trends

Ana Laura Fleba shares her view on why eCommerce should be a priority in the B2B channel.
Webinar cover Demo trends: All about Bluestone PIM, with Leandro Benítez and Daniel Herrera from Bluestone
May
29
23/1/25
partners

Demo trends: All about Bluestone PIM

In this new episode of Demo Trends, we spoke with Daniel Herrera from Bluestone PIM.
Webinar cover Beyond Google: SEO Strategies for ChatGPT, with Javiera Lillo Palominos and Eva Aribau
May
22
23/1/25
on demand

Beyond Google: SEO Strategies for ChatGPT

A session designed for marketing, content and business teams that want to get ahead of the new search model.
Webinar cover Yay or Nay: Let's talk seriously about AI in product information, with Morten Naess from Bluestone and Leandro Benítez
May
15
23/1/25
on demand

Yay or Nay: Let's talk seriously about AI in product information

Whether you're managing product content, managing data, or trying to stay ahead of the competition, this webinar is for you.
Webinar cover Demo Trends: All About Enterspeed, with Leandro Benítez and Toke Lund
May
1
23/1/25
on demand

Demo Trends: All About Enterspeed

In this exclusive interview, we dive deeper into what Enterspeed is, the problems it solves, and how companies can use it to reduce complexity and accelerate digital growth.
Webinar cover Q&A: What is the Digital Product Passport (DPP), with Leandro Benítez
Apr
15
23/1/25
on demand

Q&A: What is the Digital Product Passport (DPP)

What's happening with the DPP and why should eCommerce teams care?
Webinar cover Demo Trends: All about Hygraph, with Jorge Yanes from Hygraph and Leandro Benítez
Apr
1
23/1/25
on demand

Demo Trends: All about Hygraph

Learn what Hygraph is, what problems this CMS solves and how companies can benefit from a federated approach to content management.
Webinar cover Global Trends eCommerce Panel: How B2B Is Reinventing E-Commerce, with Leandro Benítez and Clara Rochera, and Francesca Montisci from Storyblok
Mar
20
23/1/25
partners

Global Trends eCommerce Panel: How B2B Is Reinventing E-Commerce

Experts from BigCommerce, Storyblok and Novicell discuss the main global trends in eCommerce and how you can apply them to your B2B business.
Webinar cover 5 steps if you haven't launched into eCommerce yet, with Clara Rochera
Mar
20
23/1/25
partners

5 steps if you haven't launched into eCommerce yet

Clara Rochera explains in a clear and practical way the 5 essential steps to take the leap to eCommerce on the right foot.
Webinar cover AI and composable commerce: How to apply it to your business, with Leandro Benítez
Mar
20
23/1/25
partners

AI and composable commerce: How to apply it to your business

Learn how to apply AI and Composable Commerce to your business to take full advantage of new technologies.
Webinar cover Practical AI for business leaders, with Leandro Benítez
Mar
18
23/1/25
partners

Practical AI for business leaders

This talk is ideal for marketing, sales and business strategy managers who want to understand how to turn AI into real business value.
Webinar cover Demo Trends: All About Storyblok, with Leandro Benítez
Mar
1
23/1/25
on demand

Demo Trends: All About Storyblok

Facundo shows us a live demonstration, explaining the key aspects of the platform and its value for different business profiles.
Webinar cover Effective strategies for recovering inactive leads in 2025, with Carolina Aguilar and Alberto Cañas
Feb
13
23/1/25
on demand

Effective strategies for recovering inactive leads in 2025

Recovering inactive leads is a key opportunity to generate sales and optimize your marketing efforts.
Webinar cover The Year of IAs: Prepare Your Marketing Budget for 2025, with Alberto Cañas and Leandro Benítez
Nov
28
23/1/25
on demand

The Year of IAs: Prepare Your Marketing Budget for 2025

In this webinar, our marketing management team will show you how to create a flexible budget aligned with current needs.
Webinar cover How design improves the ROI of your B2B company, with Alberto Cañas and Florencia Ferretto
Oct
24
23/1/25
on demand

How design improves the ROI of your B2B company

Learn from our specialists how design can be a key tool for improving the return on investment (ROI) in your business.
Webinar cover 10 tips for changing your CMS, with Clara Rochera and Iván del Puerto
Sep
19
23/1/25
on demand

10 tips for changing your CMS

We explain how to choose the ideal CMS for your business, step by step.
Webinar cover IAs in Action: The Acceleration of Digital Marketing, with Eva Aribau and Leandro Benítez
Jul
18
23/1/25
on demand

IAs in Action: The Acceleration of Digital Marketing

We explain how different AI tools are being used in different areas of digital marketing.
Webinar cover Google Ads or Meta Ads for B2B? We help you choose, with Magalí Ferrari and Jackeline Gonzales
Jun
13
23/1/25
on demand

Google Ads or Meta Ads for B2B? We help you choose

If you're wondering which advertising platform is right for your business, this is your time to get rid of doubts.
Webinar cover 5 steps to start your B2B eCommerce project, with Clara Rochera and BigCommerce
May
22
23/1/25
on demand

5 steps to start your B2B eCommerce project

We explain how to launch your B2B eCommerce. From identifying objectives and audience to implementation and continuous optimization.
Webinar cover B2B Lead Generation: Turn opportunities into satisfied customers, with Eva Aribau and Alberto Cañas
Feb
8
23/1/25
on demand

B2B Lead Generation: Turn opportunities into satisfied customers

In this webinar, you will discover effective techniques to optimize your lead generation strategies and better align marketing and sales in an increasingly competitive and changing market. ‍
Webinar cover How to connect with Millennials and Gen Z in B2B sales, with Leandro Benítez and Katty Huerta Ruiz from The Onion Inside
Feb
8
23/1/25
on demand

How to connect with Millennials and Gen Z in B2B sales

If you're looking to improve your B2B sales and connect with new generations of buyers, this webinar is for you.
Webinar cover MarTech Trends 2024, with Leandro Benítez and Alberto Cañas
Jan
23
23/1/25
on demand

MarTech Trends 2024

Learn about the technological trends that are changing digital marketing.
Webinar cover How to take advantage of a PIM, with Leandro Benítez
Jun
10
23/1/25
on demand

How to take advantage of a PIM

Learn how to get the most out of a PIM system to efficiently manage your product information.
Webinar cover CRM vs CDP: Personalize experiences with data, with Leandro Benítez
May
31
23/1/25
webinar

CRM vs CDP: Personalize experiences with data

CRM and CDP are not the same thing. In this webinar with Sitecore, we explain how they differ.
Webinar cover International marketing techniques, with Javiera Lillo Palominos and Jonathan Terreni
Apr
25
23/1/25
on demand

International marketing techniques

Techniques for adapting your marketing to different markets and cultures in an international strategy.
Webinar cover B2B lead generation: turn opportunities into customers, with Eva Aribau and Alberto Cañas
Mar
16
23/1/25
on demand

B2B lead generation: turn opportunities into customers

Practical B2B lead generation strategies to turn opportunities into real customers.
Cover image for the webinar ‘The Future of B2B e-commerce in Spain’ with Leandro Benítez
Dec
11
23/1/25
on demand

Future of B2B eCommerce in Spain

Key B2B eCommerce trends in Spain and how to prepare for what's next, together with BigCommerce.
Webinar cover Case study webinar: attracting successful customers, with Alberto Cañas and Viviane Gelpí Wenger from AGM Abogados
Nov
17
23/1/25
on demand

Case study webinar: attracting successful customers

Analyze real success stories in attracting customers through innovative strategies and digital tools.
Webinar cover Artificial intelligence for business, with Leandro Benítez
Oct
22
23/1/25
on demand

Artificial intelligence for business

Real applications of artificial intelligence to improve processes, decisions and experiences in your business.
Webinar cover What are progressive web applications (PWA), with Leandro Benítez
Oct
2
23/1/25
on demand

What are progressive web applications (PWA)

What is a PWA, how does it work and what value it brings to your business's digital experience.
Webinar cover International SEO and SEM: Key Strategies, with Jonathan Terreni and Rachele Vedovotto
Sep
28
23/1/25
on demand

International SEO and SEM: Key Strategies

SEO and SEM strategies to successfully position yourself in international markets.
Webinar cover Sitecore: How to take advantage of its features, with Alberto Cañas
May
9
23/1/25
on demand

Sitecore: How to take advantage of its features

Strategic use of Sitecore features to improve content, personalization and conversion.
Webinar cover The digital maturity of the industrial sector in Spain, with Leandro Benítez
Apr
28
23/1/25
on demand

The digital maturity of the industrial sector in Spain

How to evaluate the digital maturity of your sector and act with advantage in transformation processes.
Webinar cover CRO: How to optimize the conversion of your website, with Alberto Cañas
Apr
11
23/1/25
webinar

CRO: How to optimize the conversion of your website

Improve the performance of your website by applying effective conversion optimization (CRO) techniques.
Webinar cover Infallible keys to capture leads, with Alberto Cañas, Jonathan Terrini and Rachele Vedovotto
Apr
7
23/1/25
on demand

Infallible keys to capture leads

In this webinar, we'll share infallible keys to improving your recruitment funnel with tactics that really work.
Webinar cover UX: What is user experience, with Alberto Cañas and Lorène García
Mar
25
23/1/25
webinar

UX: What is user experience

What is user experience (UX) and how does it impact the relationship between your customers and your brand.
Webinar cover Personalize the user experience, with Alberto Cañas and Leandro Benítez
Mar
25
23/1/25
on demand

Personalize the user experience

Personalization strategies to improve the customer experience at every digital touchpoint.
Webinar cover From Zero to PIM-Hero: First Steps to Implement a PIM System, with Leandro Benítez
Mar
17
23/1/25
on demand

From Zero to PIM-Hero: First Steps to Implement a PIM System

In this webinar, we help you take the first steps to become a true PIM-hero.
Webinar cover How to prepare your marketing budget, with Alberto Cañas
Mar
5
23/1/25
on demand

How to prepare your marketing budget

Learn to structure an effective marketing budget aligned with your business objectives
Webinar cover How to create effective Google Ads campaigns
Feb
17
23/1/25
on demand

How to create effective Google Ads campaigns

Here's how to design Google Ads campaigns that actually deliver results.
Webinar cover ROI in digital marketing: how to measure and improve, with Alberto Cañas
Feb
9
23/1/25
on demand

ROI in digital marketing: how to measure and improve

How to measure ROI in digital marketing and what actions to take to improve your results.
Webinar cover Composable Technologies: What They Are and How They Will Transform Your Business, with Leandro Benítez and Iván del Puerto
Feb
2
23/1/25
on demand

Composable Technologies: What They Are and How They Will Transform Your Business

Key benefits of composable architectures to scale and adapt your business with greater agility.