on demand
Feb 8, 2024
35 min

How to connect with Millennials and Gen Z in B2B sales

Leandro Benítez
Director General
Ponentes

If you're looking to improve your B2B sales and connect with new generations of buyers, this webinar is for you. Together with Novicell and The Onion Inside, we'll explore how to adapt your business strategies to effectively impact Millennials and Gen Z, who are increasingly present in B2B decision-making processes.

B2B
Qué te llevarás de nuestro webinar:
  • Key facts about the digital behavior of Millennials and Gen Z in B2B environments.
  • Main generational differences and how they influence the buying process.
  • Strategies for personalizing messages and experiences according to the generational profile.
  • Effective sales tools and tactics to connect with these new decision makers.
  • Real cases and examples applicable to your business.
  • Por qué asistir:

    Because new generations are transforming the way we sell in the B2B environment. Understanding their preferences, channels and forms of communication is key to maintaining competitiveness and building lasting business relationships. This webinar will give you practical ideas to adapt your sales strategy now.

    Help you understand and connect with new B2B buyer profiles—Millennials and Gen Z—from a practical and actionable approach. We want you to come away with valuable insights, inspiration and tools that you can apply directly to your business strategy.

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    Cómo podemos ayudarte

    Consulta los servicios con los que te ayudaremos a conseguir tus objetivos digitales.

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