Latest publications

We'll tell you how a Customer Data Platform (CDP) can help you organize your data. Learn the differences between classic and composable CDP to choose the ideal solution for your company.

We'll tell you which B2B email marketing trends will dominate the market in 2025 and how to apply them to maximize your results.

We tell you how each department of your company can contribute to improving the conversion rate of your eCommerce with practical and collaborative strategies.

Learn the key differences between local SEO and international SEO, their similarities, and how each strategy can boost your business growth.

Learn about the key role of wireframes in UX/UI: initial sketches that align teams, optimize design and improve the user experience

An effective dashboard is key to making informed decisions in your business. At Novicell, we have identified the 10 most common mistakes when it comes to having a dashboard, along with their solutions to make it reliable and useful.